Induce. Encourage. Condone.
Strike Ready Locals:
Winning the Schools Educators & Students Deserve
December 1, 2023
NCUEA Fall Conference
New Orleans, LA
Deb Gesualdo
@MissDebGee everywhere
Induce. Encourage. Condone.
Session Topics
Induce. Encourage. Condone.
What do you hope to get out of this session?
What's your why?

Find a small scrap of paper and write down the one biggest thing that you think is holding your local back from organizing toward a major action.
Induce. Encourage. Condone.
Induce. Encourage. Condone.
The Malden Education Association is proof 
that your local can organize toward a major action and win historic contracts that support educators, students, and the community!
Need more proof?
Check out what rank-and-file members in Brookline, Haverhill, Malden, Melrose, Woburn, Andover, Quincy, and other locals in Massachusetts have been able to accomplish through organizing and taking bold action!
What did we actually do in Malden to organize for action and win historic contracts for all of our bargaining units? 
Induce. Encourage. Condone.
Induce. Encourage. Condone.
Steps
(very boiled down)

| Expanded bargaining team & CAT | 
| 10 minute meetings, small group meetings, 1:1 conversations, drop boxes for feedback on contract priorities, surveys | 
| Draft platform & vote on platform | 
| Silent bargaining representatives & open bargaining | 
| Public proposal tracker & member/community updates/work with partner organizations | 
| Escalating actions & ongoing social media campaign | 
Induce. Encourage. Condone.
Things to Think About
RL

Organizing For Action:
Winning the Schools Educators & Students Deserve
January 12 - 13, 2024
Deb Gesualdo
@MissDebGee (TikTok/X/Insta)
Ryan Liacos
@LiacosWEA (X/Insta)
Session Topics
Who’s in this space?

What do you hope to get out of this session?
What's your why?

Find a small scrap of paper and write down the one biggest thing that you think is holding your local back from organizing to become a thriving local that is ready and able to take action at any time.
Fear
How the
Boss
Keeps Us
Disorganized
Hopelessness
Division
Confusion
Silly Wabbits 
Can’t
Hold Us
Down



You

Apathy

We are living and breathing proof 
that your local can organize toward a major action and win historic contracts that support educators, students, and the community!
Need more proof?
Check out what rank-and-file members in Brookline, Haverhill, Malden, Melrose, Woburn, Andover, Quincy, Wellesley and other locals in Massachusetts have been able to accomplish through organizing and taking bold action!
Core
Activists
Supporters
Disengaged
Hostile
Who's who on your worksite bullseye? Throw a few darts...errr...names in each circle and let's see where they land!
Bullseye groups: 
Organizing Conversations
More Issues Than Vogue

What makes a good leader/organizer?

President of the Professional Educators of Norman Adrienne Hall

Former US Sec. Ed. Betsy DeVos

President of the Education Assoc. of Moore & NEA Director Zach Grimm

President of the Mid-Del Education Assoc. & NCUEA Mountain Reg. Director
Lori Burris
Power Mapping



Turning an Issue Into a Campaign



Turning Up the Heat/Campaign Mountain

Remember, you can’t climb the campaign mountain alone...people = power!


YOU hold the power...
PEOPLE
=
POWER


Always remember that where there’s people there’s power....
Because YOU have the ability to organize people to take action!!!!
No matter what the boss or the state superintendent throw at you...